Custom Software Development and consultancy for businesses of all sizes. @martin_judd
Crossing the Chasm
This is one of the first books I read when starting on the entrepreneurial path and it was a fantastic insight into the development of a software product within it’s market.
The Four Steps to the Epiphany
Customer Development is a common term these days in the startup and bootstrapping world but I’d never heard of it before I read this book. Reading this opened my eyes to the power of building software that the customer wants rather than what I want to build.
Start Small, Stay Small
This book really resonated with what my aspirations were for having a product business. The book provides actionable advice about how to get started with a small software product business.